A responsive website is a must if you’re in business. Below we’ll explain why, and tell you how you can get one too.
1. Mobile Browsing is the norm
The days of desktop computers may not be completely over, but in today’s busy world most people access the internet on their phones and other mobile devices. With over 4 billion people online, and more than half of all website traffic being viewed on mobile devices, if your website isn’t responsive you probably won’t be taken too seriously. A responsive website is one that changes so it looks good on any device, and in any browser. It ‘responds’ to whichever device your customer is using, and resizes to fit and still look great.
2. Google will like you more
Everyone uses Google, right? OK so maybe not everyone, but more people use Google than any other search engine – more than 70%, so it’s super important to listen to what Google are saying. A responsive site has one URL, and one content source, so is easier for Googlebot to crawl the site. Google will rank a responsive website above any that are not – and that’s reason alone to make sure yours is responsive.
3. Faster page loading times
Attention spans seem to be getting shorter, and with high speed internet we’re getting used to websites loading quickly. Customers will soon click off your site if the loading time is slow, and the Googlebot may well leave too – meaning your site won’t get indexed correctly. A responsive site will load faster than a non-responsive site, and faster load times mean a better user experience, more visitors, and ultimately more sales.
If you’ve been thinking about having a responsive website built for your business, we are Absolute Creative, an innovative, award winning web design agency based in Hertfordshire. We work with businesses like yours all over the UK, designing beautiful responsive websites and doing a whole lot of other stuff to help those businesses become successful. You can read all about our award winning design on this page, and see some of our work in our portfolio – then call us today on 01707 386 107, or email firstname.lastname@example.org and tell us what you need.